Title: SEO Specialist Location: Clearwater, FL Salary: up to $80,000 Benefits: Medical, Dental, Vision, 401k with company match, 15 days PTO/Sick, Paid Holidays Department: Marketing In this role, the ideal candidate refines the mechanics behind the clicks-optimizing site structures, improving site health & user experiences, and ensuring peak performance across search engines. This roles' contributions will not only boost site rankings but also shape the digital presence of a diverse brand looking to stand out in a competitive landscape. What You'll Be Doing: Serve as an SEO expert, communicating strategies and presenting actionable insights to increase organic traffic. Own the organic growth channel, driving numbers, converting into real leads, and ultimately generating revenue. Troubleshoot complex SEO obstacles. Conduct comprehensive keyword research and implement a content strategy. Optimize on-page elements and internal linking to improve search visibility and site authority. Create outstanding product listings. Analyze website performance, track trends, and adjust strategies based on data. Conduct site audits and ensure technical SEO best practices are met. Understand digital marketing goals to translate them into executable strategies through ongoing maintenance and enhancements. Identify KPIs and complete work as needed to improve clients' site rankings in major search engines. Identify keywords to build content campaigns around. What We're Looking For: Proficiency in SEO tools (SEMrush, GA4, Search Console, etc.). Experience with Shopify. Strong understanding of site architecture, mobile optimization, and page speed considerations. Excellent analytical and communication skills. Ability to work independently 4+ years' experience in quality management Experience in creating SEO-driven blog content, preferred
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